Answer Engine Optimisation

AEO is the work of getting your business named inside AI search answers. Tools like ChatGPT, Perplexity, Claude and Gemini don’t rank ten blue links. They synthesise sources and return one answer. AEO makes sure you’re one of the sources they pull from.

SEO gets you ranked on a results page. AEO gets you cited in an answer. Traditional search rewards keywords and backlinks. AI tools reward clear structure, machine-readable content, and corroborating mentions across trusted sources. We optimise for both, but AEO targets a different surface.

Buyers increasingly start with an AI assistant, not a search bar. If the answer names three competitors and not you, you’ve lost the consideration before the click. AEO closes that gap.

We run four phases. We audit how AI sees your site, then ship remediations, then monitor, then cycle. The audit crawls every page, runs agentic tests through Claude and ChatGPT to surface real citation blockers, and benchmarks Core Web Vitals against your highest-traffic templates. You get a prioritised picture of where you’re invisible and why.

We crawl every page to see your site the way AI search and LLMs do. We run agentic tests through Claude and ChatGPT to surface real citation blockers. We test your schema markup, benchmark Core Web Vitals against your highest-traffic templates and check live citation data on Bing’s index. The output is a prioritised list of exactly where you’re invisible to AI search, and why.